FullDatasets
Book 2009
Management And Innovation In The Media Industry
- Publisher
- Edward Elgar Pub
- Published
- 2009
- Mass media
- Technological innovations
- Mass media and technology
- Management
- Massamediaindustrie
- Vernieuwing
This comprehensive book covers relevant issues on how media companies are currently embracing innovation, the levels at which they are doing so and how innovation can help media companies to meet their development needs.
