Cover of Emerging Perspectives on Services Marketing (Proceedings Series (Amer Marketing Assn))

Book 1983

Emerging Perspectives on Services Marketing (Proceedings Series (Amer Marketing Assn))

Leonard T. Berry G Lynn Shostak

7 readers

Publisher: Amer Marketing Assn
Language: English
Published: 1983

Marketing
Service industries
Service industries -- Marketing

vi, 146 p. : 28 cm

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