Cover of Marketing law

Book 2008

Marketing law

Publisher
Federation Press
Language
English
Published
2008
  • Industrial property
  • Competition, unfair
  • Restraint of trade, australia
  • Unfair Competition
  • Restraint of trade
  • Consumer protection
  • Law and legislation
  • Marketing

"Marketing Law is designed to introduce law, business law, and marketing students to the diverse and varied laws that apply to the marketing of goods and services. The laws applying to manufacturing, packaging, labelling, advertising, promotion, pricing and the sale of goods are examined."