Cover of McQuail's Mass Communication Theory

Book 2010

McQuail's Mass Communication Theory

5.01 23 readers shelved it

Publisher
SAGE Publications, Limited
Language
English
Published
2010
  • Mass media
  • Informationstheorie
  • Massenmedien
  • Massenkommunikation
  • Theorie
  • Médias
  • Communication
  • Information, Théorie de l'

A new edition of the pre-eminent text in mass communication theory. Nothing else in the field is as comprehensive, as authoritative, or as popular. The market leader by some distance.