Cover of From Worst to First

Book 2007

From Worst to First

3.01 23 readers shelved it

Publisher
Wiley & Sons, Incorporated, John
Language
English
Published
2007
  • Airlines
  • Case studies
  • Continental Airlines
  • Corporate turnarounds
  • History
  • Management
  • Technical writing
  • Airlines, management

Continental Airlines, in early 1994, was going nowhere, and it was going nowhere fast.