Book 2008

Eyetracking Web Usability

Jakob Nielsen - undifferentiated Kara Pernice

2 readers

Publisher: Pearson Education, Limited
Language: English
Published: 2008

Testing
Web sites
Evaluation
Design
Applications of Computing
World Wide Web (WWW)
Computers
Computer - Internet

Based on one of the largest studies of eyetracking usability in existence used rigorous methodology and eyetracking technology to analyze 1.5 million instances where users look at Web sites. Their findings will help designers, software developers, writers, editors, product managers, and advertisers understand how the human eyes interact with Web sites and what will significantly improve user experience.-- Publisher info.