Book 2010
How companies win
4.01 2 readers shelved it
- Publisher
- HarperBusiness
- Language
- English
- Published
- 2010
- Management
- Consumer satisfaction
- Success in business
- Customer services
- Organizational effectiveness
- Organizational change
- Customer relations
- Profit
Shows businesses how to find new customers and profits in a world of contracting markets and diminished consumer demand, outlining a business model that uses new tools and techniques to seek out areas of high-profit demand.